While a lot of traditional search engine optimization will help with mobile SEO, there are certain methods that you can utilize to attract a mobile audience and provide them with a great experience. Consider Conversational Tone for Keywords It is quite common for smartphones to come with voice search options, so instead of solely focusing on keywords that a...

You’ve probably heard by now that Google updated its algorithm to factor in mobile-friendliness. In this blog, we’ll explain everything you need to know about the update in terms of your SEO. It’s an algorithm update, not a penalty There was a good deal of panic right before the algorithm update. Many businesses owners are aware of Google penalties, and they didn’t...

There has been an explosion of mobile applications in recent times, coinciding with the expansion and developments in the digital marketplace. As a result, companies of all sizes, in all industries and in every country have begun to appreciate how mobile applications can increase engagement with their customers. The efforts of app developers from uk allow them to market...

Although mobile has been an important aspect of website design for several years, it hasn’t really played a big role in search engine optimization (SEO). That’s all about to change now that Google will start factoring mobile-friendliness into its algorithm. Here are three reasons your business needs mobile website design: SEO Mobile design was always optional until Google made it an SEO...

No matter where you turn, the words "mobile marketing strategy" are buzzing through the marketing world. When mobile internet usage first overtook desktop around this time last year, informed marketers split into two camps: those that were proud to have been anticipated the trend and had a mobile strategy already implemented, and those who scrambled to get up to speed...

Mobile marketing is a great way to reach the ever-growing crowd of smart phone and tablet users. However, many ads are still viewed by mobile users as interruptions rather than engagements. One way that marketers can create effective engagement on mobile devices is to use sensory ads. These are ads that are not only contextually relevant but, as the name implies,...